Anastasia joined Leber’s Board of Directors in 2026. She is a recognized expert in strategic marketing, brand building, and innovative product launches. Her work focuses on strengthening the company’s market position, developing the product portfolio, and implementing educational initiatives to nurture internal talent.
Harvard Business School (HBS, USA)
Business Strategy
Russian State University for the Humanities (RSUH, Moscow)
Management and Marketing Communications
L’Oréal Academy (France)
Brand Management
Ostankino Institute of Television and Radio Broadcasting (Moscow)
Journalism and PR
Northern (Arctic) Federal University (NArFU, Arkhangelsk)
International Communication and Translation Studies
Anastasia Nidziy serves as the Brand Director at BIOMED and leads educational projects for entrepreneurs at SPLAT Global. With over 18 years of experience, she has held key marketing and management positions at major global corporations, including L’Oréal and Coca-Cola.
She specializes in taking innovative products from initial concept to global retail distribution. Anastasia possesses deep expertise in B2B sector growth, reputation management, and fostering cross-functional synergy between Marketing, PR, and Sales departments.
Anastasia is an expert at the Youth Entrepreneurship Development (RMP) Project Office, an academic mentor at HSE University, and a guest lecturer at MSU Graduate School of Business, Skolkovo, and other leading business schools. She regularly mentors in the fields of entrepreneurship and product-led growth.
She is active in social initiatives, specifically developing corporate mentorship programs for teenagers.
On Leber’s Board of Directors, Anastasia strengthens the company’s marketing strategy, branding, and communication policy. Her extensive background in the global FMCG sector helps build modern customer engagement systems, optimize new product launches, and reinforce Leber’s image as an innovative industry leader.